We already had two variations documented for the 1st issue black Winners Circle Players Club card from the Horseshoe Casino in Hammond, IN but a THIRD variation was just discovered.

On the original card the reverse paragraph of text was 72mm wide and the last line of the paragraph was shorter than the lines above.

The second variation had a narrower reverse paragraph that was only 70mm wide and the last line was aligned with the lines above at the right end.

This newly found card is somewhat between these two variations. The reverse paragraph is 72mm wide and the last line of the paragraph is shorter BUT the Horseshoe logo at the bottom of the reverse is positioned like on the other variation, i.e. the logo starts over the "O" in "Casino" in the address line. On the original card with the wider text the logo started over the "E" in "Center" in the address line.

Here's the common front followed by the 3 different variations of the backs, original 1st, newly found card and the original 2nd variation.